Wednesday, August 16, 2017

Celebrate National Lemonade Day with Johnn Lemon

Press release

Take part by enjoying an all-day free upsize on best-selling flavors

MANILA, Philippines – What does one do when life gives him lemons? For some, it would be to serve themselves lemonades to quench their thirst. There are others, however, who would see the opportunity to put up lemonade stands to profit, and serve the community. This widespread practice has been going on for over a century, and has gained recognition through an annual celebration in the USA—the “National Lemonade Day”.

Founded in Houston Texas in 2007, National Lemonade Day was established as an opportunity to instill the entrepreneurial spirit among children through encouraging them to get a hand into setting up their own community lemonade stands. While not everybody has a knack to run a business, it doesn’t prevent people from taking part in the annual celebration.

This coming August 20, 2017, Johnn Lemon by Fruitas Group of Companies, the country’s well-loved lemonade stand, will herald the Philippines’ first National Lemonade Day as the brand will be offering an all-day, thirst-quenching promotion across all of its stands across the country. A free upsize will be served, on the brand’s best-selling flavors: pure lemonade, lemon + kalamansi and lemon + ginger. For the same price of P49.00, consumers will be able to have an option to get more value for their buck, as they enjoy the free upsize for that day only.

Johnn Lemon, established just in 2016, has been serving thousands of Filipinos with lemonade made fresh with all-natural ingredients. The country’s fastest-growing lemon juice bar offers a new twist on the traditional lemonade by incorporating ingredients such as ginger and kalamansi, and for more experimental flavors with green tea, cola and watermelon.

“As the leading lemonade brand in the country, we wish to make a tradition of celebrating National Lemonade Day in the Philippines. Offering this promotion is our way of rewarding our loyal customers, and at the same time, encourage more people to give our different flavors a try,” says Peter Carrillo, Marketing Manager of Fruitas Group of Companies.

The National Lemonade Day is first to be celebrated by Johnn Lemon in the Philippines. Customers interested to avail of the promotion could go to all Johnn Lemon outlets, namely: Alabang Town Center, Fairview Center Mall, Fairview Terraces, Fishermall, House of Fruitas (Cordillera St., Quezon City), Isetann Recto, Lucky Chinatown Mall, Marquee Mall, Robinsons Balagtas Supermarket, Robinsons Galleria, Robinsons Iligan, Robinsons Jaro Iloilo, Robinsons Pioneer, Robinsons Town Mall Malabon, Rustan’s Makati, SM CDO Downtown Premier, SM City Bacolod, SM City Baguio, SM City Calamba, SM City Dasmariñas, SM City Lucena, SM City Manila, SM City Naga, SM City North EDSA, SM City San Lazaro, SM City San Pablo, SM City Sucat Bridgeway, SM City Tarlac Terminal, SM Hypermarket Pasig, SM Megamall, SM MOA by the Bay, Tower One and Exchange Plaza, Timesquare Chinese General Hospital, Trinoma Foodchoices, Trinoma Terminal, Tutuban Center Mall.

To get more updates on National Lemonade Day celebration of Johnn Lemon, follow the brand on Facebook ( and Instagram (

Saturday, August 5, 2017


Press release

MANILA, PH --- Still can’t get over the recent blockbuster superhero flicks or already missing your favorite series on VOD? Call up your friends and loved ones because this calls for binge watching! Fluff your pillows, turn on the AC and prepare blankets and tissues. Bring out the stacks of awesome movies and TV series that will have everyone laughing, crying, or leaving them in shock and get your phones ready to snap, post and share every fun moment.

But wait a minute, you must never forget the highlight of your screentime - the SNACKS! Not satisfied with a simple batch of buttered popcorn? Open up a bag of fun with M&M’S®, the perfect screentime graze-snack companion!

M&M’S® is once again bringing you spontaneous fun through the M&M’S® Screenbite Awards! Share your screentime moments, fun time with M&M’S® and get a chance to win a trip for two (2) to Universal Studios Japan, a lot of M&M’S® chocolates, movie tickets or exclusive M&M’S® merchandise!

All you need to do is to visit the Screenbite Awards website Take a photo or video of you and your friends’ reactions while watching a TV series, movie, or any video on any screen (e.g. TV, Mobile, Laptop) and snacking on M&M’S®.

There are three categories you can choose from. M&M’S® Red, the leader of the gang, strong-willed, fierce and daring represents all the ACTION. One of Red’s mottos is, “Never underestimate the power of chocolate and M&M’S®!”  

M&M’S® Yellow, the friendliest and funniest of them all, loves Comedy and enjoys seeing his friends laughing like crazy. Yellow says, “Life is better when you’re laughing…and eating M&M’S®!”  And finally, it’s no surprise that the beautiful and passionate M&M’S® Green, represents ROMANCE. This confident gal also has an emotional side that can get teary-eyed while watching a good love story. Ms. Green affirms, “All you need is love. But a little M&M’S® now and then won’t hurt!”

The biggest treat is for the lucky grand winner who will win a trip for two (2) to Universal Studios Japan. “No guts no glory! Let’s get this show on the road!”, says Red.

Be sure to capture your or your group’s reaction while watching videos and consuming M&M’S® – after all, sharing the screentime experience makes it even more fun. Multiple entries are allowed so keep on posting to get more chances of winning! Promo will run for 7 weeks starting on August 1, 2017 at 12:00AM until September 21, 2017 at 11:59 AM. For full contest details, visit

So what are you waiting for? Sit down, watch, enjoy M&M’S® and join the M&M’S® Screenbite Awards 2017 because screentime is now more fun with M&M’S®!